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Cinderella Punch-Out Panorama (1911) by A. Molling – Tuck Partner – Fine

1911 Punch Out Panorama Book Aschenbrodel by A Molling Fine Condition Movable Figures
Exceptional and Unrecorded Panorama by Tuck’s Partner A. Molling – A Fine Surviving German Example of Tuck’s Punch-Out Stand-Up Panorama Series
 
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Molling & Comp. C.-G., Hannover
Aschenbrödel: Bilder zum Ausschneiden und Aufstellen (Cinderella – Pictures to Punch Out and Display)
Hannover: A. Molling & Comp. C.-G., [1911]. First edition. No. 705 in the publisher’s Fröbel-Bücher series.

Oblong 8vo. Illustrated original wrappers, staple-bound. [4] die-cut embossed plates, each with color lithographed figures and attached green display stands, designed to be punched out and assembled into a freestanding panorama.* (“Frobel-Bilder ges gesch* is indicated on lower left corner)

Very Fine condition, undamaged and still bound with all punch out pieces unpunched and intact
An extremely scarce and previously undocumented movable by the German printing house A. Molling & Comp., known for its richly illustrated children’s books and its production partnership with Raphael Tuck & Sons. This German-language Fröbel-style panorama echoes the design and educational intent of Tuck’s famous Panorama Series.
This Aschenbrödel (Cinderella) features finely lithographed scenes in three-dimensional tableau format. Rather than storing the green stands on the back cover, as in the Tuck versions, each plate in this Molling edition includes its green-printed display stand directly below the die-cut figures—eliminating the need for a detachable stage. The reverse cover is plain, differing from the stand-integrated backs typical of Tuck's versions.

Four full scenes appear in vivid, embossed relief: Cinderella before the hearth with her fairy godmother; the prince placing the slipper on Cinderella’s foot; Cinderella fleeing down the palace steps as the clock strikes midnight; and the ballroom encounter with Cinderella and the prince beneath flowering boughs. The embossed die-cuts retain a painterly finish in rich, luminous tones, with exceptionally detailed costuming and architectural elements that reflect the highest quality of early 20th-century German chromolithography.


Dating Note:

This edition can be confidently dated to circa 1910–1911, based on references found in Licht und Schatten, Vol. 1, Issues 28–32 (1911), edited by Hanns von Lumppenberg, which mentions Fröbel-style books such as Cinderella, Hansel and Gretel, and Snow White intended for cutting out and display. These titles, matching the subject and format of this book, were listed among contemporary novelties in children’s publishing.

Further support for this dating comes from the product mark Ges. Gesch.” (gesetzlich geschützt), which was commonly used on German manufactured goods between 1900 and 1920 to indicate registered trademark protection. The presence of this mark reinforces an early 20th-century production date, consistent with known output by publishers such as A. Molling & Comp. and their contemporaries in the German picture book trade.

Rarity and Significance:
The book appears to be a localized adaptation or analog to Raphael Tuck’s panorama punch-out series. Molling is now recognized (via Sheridan-Quantz, 2010 & 2013) as one of Tuck’s primary German printing partners. However, this particular title is not known to exist under the Tuck imprint, making it likely a Molling-exclusive edition using similar visual language and mechanics for German-speaking markets.

This edition does not appear in key bibliographic references such as Wegehaupt, Doderer-Müller, or the Tuck family catalogs, nor in known institutional holdings including the Deutsche Nationalbibliothek, OCLC, or WorldCat under this specific title and format. Even German auction records and antiquarian sources yield almost no references to surviving unpunched Fröbel-Bücher by Molling. Its absence from the historical and collector record suggests extreme scarcity.

Other Notes:

Froebel-Bilder (Froebel Pictures): A term referring to educational picture books inspired by Friedrich Froebel’s pioneering kindergarten philosophy. These works encouraged hands-on interaction, visual learning, and early childhood development through creative play—a core concept of the Froebel system.

Ges. Gesch. (gesetzlich geschützt): A legal designation meaning “legally protected” under German trademark or copyright law. Commonly seen on printed goods from the early 20th century, this marking signals that the images or format were officially registered and safeguarded against imitation.


Collector’s Corner:

About the Publisher: A. Molling & Comp. (Hannover and Berlin):
Research by Edel Sheridan-Quantz has clarified Molling’s important but previously undocumented role as one of the key German printers used by Raphael Tuck. Using the plates or stones originally produced for Tuck, Molling not only printed Tuck’s English-language editions but also issued their own multilingual versions. More than three dozen publications have now been identified with identical illustrations published by Tuck in English and by Molling in German, French, Italian, Estonian, Dutch, and Danish. Molling heralded its global reach in its 1904 catalog as “Verlagsartikel in der ganzen Welt vertreten”. After printing books for the internationally active Raphael Tuck & Sons, “its motifs were soon used for its own book productions.

A. Molling & Comp., founded in 1887 by Adolf Molling (1830–1894), was a major lithographic art and publishing firm based in Hannover, Germany, with a branch in Berlin. Initially operating from rented premises, the company quickly grew into one of the city's largest and most technologically advanced color printers. By 1912, Molling employed over 350 people and was producing children’s books, chromolithographs, and decorative ephemera in at least 19 languages. A second factory building was added in the early 20th century, and by the late 1920s, the company ranked as the fourth-largest printing house in Hannover.

From its inception, Molling specialized in color printing using the revolutionary process of chromolithography. This enabled the mass production of vibrant, richly illustrated children’s books, many of which featured dimensional or mechanical elements. Their catalog included fairy tales, “Fröbel-style” panoramas, holiday picture books, musical books with built-in instruments, folding dollhouses, and glue-on novelty books. A standout example is Kling Klang. Das tönende Bilderbuch, a xylophone book issued with a wooden mallet, later released in English by Spear as Ding Dong. Spear’s Musical Picture Book.

Molling's illustrated books circulated far beyond Germany. Archival records and export invoices show that Molling maintained customers in Switzerland, the Netherlands, Latvia, Argentina, and colonial Indonesia. Some surviving copies of Molling books bear booksellers’ labels from Surabaya, East Java. An invoice issued by Molling in 1899 for the shipment of four English-titled picture books to the U.S.—now held at the Historisches Museum Hannover—confirms that they were exporting metal stereotype plates for chromolithographic book production. Metal stereotypes, unlike lithographic stones, were light enough to make international distribution feasible. These plates were destined for use in books published by Raphael Tuck & Sons, a prominent British publisher of children’s books and postcards.

One example is Ferienfreuden (1910), printed by Molling with illustrations by British artist Hilda Cowham. This German edition contains untranslated English text, and was based on Tuck’s In Our Holidays, which bore the imprint “Printed at the Fine Art Works in Germany.” Internal evidence from the books further reinforces the connection: many Molling books contain visual styles, signatures, or even partial English rhymes traceable to British illustrators. One particularly telling case is Molling’s Tolle Sachen für’s Kind zum Lachen (1904), which includes a version of “Who Killed Cock Robin?” illustrated with hieroglyphs. The German rhyme accompanying the images does not fully match the pictographs—while the original English version fits perfectly. This suggests a direct reuse of English illustration layouts with minimal or imperfect translation.

Although a significant portion of Molling’s catalog mirrored Tuck productions, they also published dozens of original works by German artists, many of them of very high quality. These too were distributed internationally. A ten-volume series of Grimm’s fairy tales in large oblong quarto format was issued in multiple languages including Dutch, Danish, and English. One Dutch edition of The Pied Piper of Hamelin (1920) includes a Surabaya bookseller’s sticker, further underscoring Molling’s global reach.

According to Molling’s own advertisements (e.g., in Die Woche, 1912), their picture books were available in “all languages,” and catalogs listed Spanish and Portuguese among their standard offerings. Molling also pursued international trade via branch offices and expositions. A London office on Aldersgate Street was active briefly in the mid-1890s. The firm also exhibited at major fairs: Antwerp (1894), St. Louis (1904), Brussels (1910), and the International Children’s Exhibition in St. Petersburg (1903–04).

As a Jewish-owned business, A. Molling & Comp. was targeted during the Nazi regime. In the late 1930s, the company was forcibly “Aryanized,” and members of the Molling and Frensdorff families emigrated. The Schneiderberg printing complex—documented in early 20th-century maps and brochures—was destroyed in Allied bombing raids in 1943. Today, no physical trace remains, and most company archives were lost.

Nonetheless, Molling’s legacy endures in the hundreds of surviving books and prints that continue to circulate among collectors, libraries, and museums. Their multilingual editions, distinctive chromolithography, and collaboration with British artists and publishers have made them a subject of renewed scholarly interest.

References

  1. “A. Molling & Comp.” Wikipedia, Die freie Enzyklopädie. Last modified July 31, 2023. Accessed August 2, 2025. https://de.wikipedia.org/wiki/A._Molling_%26_Comp.

  2. Historisches Museum Hannover. Ausstellung: Lust und Scherz für Kinder. Accessed August 2, 2025. https://www.kulturpur.de/museum/historisches-museum-hannover.

  3. Sheridan-Quantz, Edel. “‘Our Publications Are Available Worldwide’: A Forgotten German Printer and His Global Connections, 1887–1939.” Chimera: The Geographical Journal of University College Cork 26 (2013): 38–51. [PDF].

  4. “Kinderbuch.” Hannover.de. Accessed August 2, 2025. https://www.hannover.de/Media/01-DATA-Neu/Bilder/Kinderbuch.

  5. Bookseller and the Stationery Trades’ Journal, vol. 96, no. 2475, London: Office of the Bookseller, 1912, p. 1364.

  6. Enklaar, Jattie, Hans Ester, and Evelyne Tax, eds. Studien über Kinder- und Jugendliteratur im europäischen Austausch von 1800 bis heute [Studies on Children's and Young People's Literature in European Exchange from 1800 to Today]. Würzburg: Königshausen & Neumann, 2016. ISBN 9783826060816.

  7. Sheridan-Quantz, Edel. “Saxa Loquuntur: A. Molling & Comp. of Hannover, Printer and Publisher 1887–1939.” Leipziger Jahrbuch zur Buchgeschichte 19 (2010): 195–273.


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